The State of Fashion: Technology — Download the Special Edition
2022年5月3日 · The report explores five technology-driven imperatives for the fashion industry: 1. Metaverse Reality Check. The marketing value of digital fashion and NFTs may now be clear, but fashion brands will need to separate hype from the concrete opportunities to generate sustainable revenue streams presented by growing consumer engagement with the metaverse.
Read Fashion Technology News & Analysis Here | Business of …
2024年12月18日 · Michele Casucci, founder and GM of Certilogo, gathered global executives from the fashion and luxury sectors onsite at BoF VOICES 2024 to discuss how digital product passport technology can support brands in building a dialogue with consumers.
The Year Ahead: How Gen AI Is Reshaping Fashion’s Creativity
Companies developing gen AI software for fashion say the technology can reduce manual tasks that take days to mere hours or even seconds. AiDA (short for AI-based Interactive Design Assistant) reportedly can produce a dozen fashion templates within 10 seconds.
Get Ready for the Great Fashion Tech Acceleration | BoF
2022年5月4日 · In 2021, fashion companies invested between 1.6 and 1.8 percent of their revenue in technology, on average. By 2030, that figure is expected to increase to between 3 and 3.5 percent. Indeed, after a steady, decades-long technological ramp up focused on the digitisation of customer-facing interactions, fashion technology advancements are now ...
Where Fashion-Tech Investors Are Putting Their Money
2022年6月16日 · This article first appeared in The State of Fashion: Technology, an in-depth report co-published by BoF and McKinsey & Company. Across the varied funding taking place in fashion tech, investors are emphasising technologies that make commerce more nimble, more sustainable and more engaging to shoppers, whether they’re buying their goods new or ...
The Best of BoF 2023: The AI Revolution | BoF - The Business of …
2023年12月30日 · Technology played a variety of roles beyond these efforts. On the customer-facing front, brands leaned into virtual spaces like Roblox, while they sought better ways to track and manage inventory on the backend with RFID. Competition in fashion is as fierce as ever, and companies will keep looking to technology for any edge they can get. Top ...
Navigating New Fashion-Tech Frontiers | BoF
2022年5月6日 · Amid this growing urgency, leading fashion companies are expected to ramp up their investments in technology, from between 1.6 and 1.8 percent of sales in 2021 to between 3 and 3.5 percent by 2030, according to “The State of Fashion: Technology,” a new report from The Business of Fashion and McKinsey & Company. For many fashion brands and ...
How AI Is ‘Amplifying Creativity’ in Fashion | BoF
2024年2月8日 · The consultancy McKinsey predicted last year that generative AI – the term for technology that can produce convincing images, text and audio from simple human prompts – could add $150 billion to $275 billion (£120bn to £220bn) to the operating profits of the fashion and luxury sectors within the next three to five years. Predicting future ...
Latest News | The Business of Fashion
5 天之前 · Fragrance was a standout category in 2024 amid slowdowns in the greater beauty and luxury fashion industries as brands of all types (and price points) joined the scent business, niche labels scored investments and mass perfumes drove global trends.
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