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MediaPost
56 分钟
UnitedHealth Exec Blames Drug Companies, Not Pharmacy Benefit Managers, For High Prices
Pharmacy benefit managers actually "play a vital role in holding" sometimes-inflated prices down, said UHG CEO Andrew Witty ...
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1 小时
Rocket Companies Refreshes Brand Identity Amid DOJ Discrimination Lawsuit
Rocket Companies will return to the Super Bowl this year under a refreshed brand identity positioning the company as ...
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4 小时
White Castle Brings Valentine's Day To Consumers With At-Home 'Love Kit'
The limited-edition Love Kit, featuring frozen sliders, pickles and a strawberry cheesecake dessert, is available nationwide ...
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4 小时
CTV Is Forecast For Strongest Ad-Spend Growth As Linear Withers
Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...
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5 小时
Yum Brands Appoints Scott Mezvinsky KFC CEO
Mezvinsky currently serves as president of Taco Bell North America and International, and will join KFC March 1.
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5 小时
Buick, Lexus Remain Popular, Despite Not Being 'Green'
In an analysis of branded search interest and consumer sentiment, Tesla (+23%), Buick (+18%) and Lexus (+16%) were the top ...
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5 小时
Metrics Hunting: Behavioral Emails Now Outpull All Others
Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...
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5 小时
Obit: Pioneering Digital/CRM Exec David Baker, Dead At 58
"David, throughout his life, was always the smartest person in the room," friend and former colleague Ryan Phelan posted in a ...
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5 小时
Coors Light Blames Misspelling On Monday
Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...
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7 小时
Immediate, Measurable Ad Results Fuel Performance Advertising
An accelerated push for more measurable results has surfaced as platforms become increasingly fragmented. It makes me wonder ...
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5 小时
Former Copywriter Campaigns Against Pharma Ads' 'Harmful Outcomes'
Green, a former pharmacist and pharma ad copywriter whose resume includes such agencies as Grey Healthcare and KPR (since ...
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