As we enter 2025, the pace of innovation in B2B marketing is showing no signs of slowing down. To help marketers prepare for ...

ZoomInfo, a go-to-market (GTM) intelligence platform, and Salesloft, a revenue orchestration platform, expanded their ...

At the heart of almost every B2B lead generation campaign sits gated long-form content. From white papers to reports, E-books ...

There’s a “confidence gap” between executives and entry-level marketers: 55% of executives are strongly confident in AI’s ...

Contentstack, a composable digital experience platform (DXP), acquired Lytics, a real-time customer data platform, with the ...

If you’re keeping up with the generative AI trends, you’ve no doubt seen the recent explosion in “agentic AI” — AI agents ...

AI adoption surged to 90% — and following that rapid onboarding, 76% of marketers are optimistic about AI’s future. As AI ...

Marketbridge, an integrated growth consultancy and marketing firm, completed its first EMEA acquisition by incorporating ...

New research revealed that 30% of B2B marketers saw significant growth in 2024 — and those high-achievers were more likely to balance data and tech excellence with a genuine connection to their ...

There’s a “confidence gap” between executives and entry-level marketers: 55% of executives are strongly confident in AI’s creative… ...

6sense, the account-based orchestration platform, had aggressive sales goals to achieve the growth at the scale it desired.… ...

Just a couple years ago, Devin McDonnell, Executive Producer of Devenio Podcasts, found himself pitching the value of podcasting and videos to businesses. Now, his position has shifted from education ...