The recent holiday season, however, was different. Perhaps for the first time, the Coca-Cola Company found itself the target of a backlash over its Christmas ads, thanks to its use of generative AI.
By Garett Sloane - 2 hours 39 min ago 7 hours 47 min ago By Gillian Follett - 1 day 20 hours ago By Bradley Johnson - 1 day 21 hours ago By Ewan Larkin - 1 day 22 hours ago By Ad Age Staff - 6 ...
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Coca-Cola is one of the most prominent brands incorporating AI into its advertising. The company’s AI remake of its iconic “The Holidays are Coming” ad showcased the technological ...
Netflix has been receiving a mix of praise and jeers for its first NFL broadcasts, but one of the most controversial aspects is a commercial. Coca-Cola paid to have its now-infamous 2024 Christmas ad ...