In a recent practice captured by Well Off Media, the Colorado Buffaloes QB teased new custom Nike cleats and expressed confidence about his future in the NFL, hinting that he could be the No.
The 23-year-old star signed a Name, Image and Likeness (NIL) deal with Nike in September 2023 and is now the first NIL athlete to design and launch a Nike Player Edition basketball sneaker.
As part of the agreement, Bryant was forced to remain a sneaker free agent for a year, playing through the season in a number of silhouettes and custom colorways from brands including Nike ...