Witness the timeless craftsmanship involved in making fishing lures at a traditional factory. This tour reveals the ...

Anglerfish earned the name for their unique evolutionary hunting adaptation—a front dorsal fin known as an illicium that functions as a lure. To humans, an illicium may resemble a fishing rod ...

Discover Shimano’s big bait fishing system featuring the Tranx 300B reel, Outlier swimbait rods, and Gravitator 220SS glide ...

Yamamoto thinks the unique group of fishing motor neurons found in frogfish suggests that, as a result of evolution, "the ...

Because they are so effective, the humble bucktail jig is one of the most popular artificialbaits in the world.

Ted Pietsch, a University of Washington ichthyologist, says the lures’ different shapes ... As they start to mature, Pietsch says, the anglerfish will make “the great vertical migration ...

Explore St. Croix’s GRASP II swimbait rods, designed to reduce fatigue and boost performance for big bait bass anglers. Cast ...

With its needle-sharp teeth, elastic jaw and bioluminescent lure, the anglerfish is the embodiment of deep-sea weirdness. Found in depths ranging from 600 to 6,000 feet, this predator thrives in ...