The cheddar cracker brand has made the move to attract adults. Image used with permission. The move “reinforces that Goldfish ...

Burson declined by mid-single digits while FGS Global saw ‘continued strong growth,’ according to the results.

Parent company Vivendi declined to provide the agency’s organic growth figure.

AI is revolutionizing PR education, equipping students like me with the skills to produce more strategic, impactful work.

Weber Shandwick and Golin saw “continued growth” in the quarter, which was an overall disappointing period for IPG.

AI is the future; its applications will become more and more prevalent throughout our everyday lives. It’s a tool, an assistant to human intelligence – and in many circumstances, it is able to perform ...

With every major evolution, you can point to a specific turning point. When it comes to generative AI and its impact on ...

This award goes to Blurred for its commitment to rectifying inequalities in the industry and its investment in DEI.

Organic growth tracks above 5% for a third quarter.

The themed room was part of a Motel 6 campaign in conjunction with The Garfield Movie.

Transportation and public-health agencies used to go to Twitter first during an emergency. Now it’s not so simple.

Edelman lowered its growth prediction for the calendar year as the biggest global PR firms reflect on Q3 financials and closing out 2024 amid a pivotal U.S. election. Merriam-Webster this week added ...