The responses varied. Some said their agency teams continued to pitch, but with a disclaimer message at the top of requests, ...

Going into this year’s CES, I was quite worried that we will witness yet another year of artificial intelligence hype, where ...

A groundbreaking concept emerged around personal agents—AI-powered intermediaries that interact with brands on behalf of ...

Created by the Fuse agency, Google Pixel’s “Switch like Sol” features Campbell strolling through a Grand Designs-esque ...

As the major holding company's global chief equity & impact officer, Emily Graham is not just sparking conversations—she’s ...

Instead of arriving at London's premiere of Bob Dylan biopic A Complete Unknown in a limo, the movie’s star Timothée Chalamet rode onto the red carpet on a Lime e-bike – with dirt splattered near the ...

Yes, the signature Pantone 285C, “Walmart medium blue,” color is more saturated. The font is bolder. The brand’s spark logo — which represents the inspiration Sam Walton felt when opening the world’s ...

JCPenney is doubling down on its reinvention efforts. Fresh off naming Mischief @ No Fixed Address as its new creative agency – an indication of its bold ambitions for modernizing the brand – the ...

Another activation is The DRIPS by Pepsi, a pop-up offering crafted versions of popular PepsiCo beverages in regular or ...

Dentsu has expanded EVP and global COO Guilio Malegori’s roles to chairman and CEO, Dentsu Americas. With Malegori’s ...

Charlie Rudd, who was previously Group chief executive at Leo Burnett and Publicis London, became creative practice chief ...

T-Mobile has acquired Vistar Media, which provides technology solutions for digital-out-of-home advertising. The deal, ...