Inauguration Day will be filled with ceremonies and events, among them, the traditional Presidential Parade. The parade is ...

NBC may be forced to swallow triple the yearly fees it has been paying to hold onto the broadcast rights for the Macy’s Thanksgiving Day Parade, according to a report.

For the 98th year, NBC will again broadcast the Rose Parade live from Pasadena, CA. The 136th Rose Parade, presented by Honda, will air live Wednesday, Jan. 1 from 8-10 a.m. PT (11 a.m.-1 p.m. ET ...

NBC drew its largest cross-platform audience with its telecast of the 100th Macy’s Thanksgiving Day Parade on Thursday. The four-hour broadcast drew an average of 31.3 million households ...

NBC (CMCSA) is trying to hammer down a new deal with Macy’s to keep Macy’s (M) Thanksgiving Day Parade on the network and its Peacock streaming service for the next decade, The Wall Street ...