Goldfish is changing its name to "Chilean Sea Bass" for a limited time as a publicity stunt to appeal to adults.

The small puddle containing the fish in the Bedford-Stuyvesant neighborhood attracted dozens of visitors from across the city ...

Goldfish is rebranding to Chilean Sea Bass crackers to “remind” Gen Z and millennial customers that the nostalgic snack is ...

“We know the love for Goldfish spans all ages. Chilean Sea Bass is a playful nod to adults that the iconic fish-shaped snack ...

Goldfish wants to appeal to adults, so the fish-shaped crackers brand is changing its name-- well, kind of. The popular snack ...

The billion-dollar brand is one of the most successful in the portfolio of Camden-based Campbell Soup Co. The temporary name ...

The beloved Goldfish crackers new name will temporarily be Chilean Sea Bass Crackers, the brand announced Wednesday.

Goldfish fans fishing for the limited-edition crackers donning the brand's new (temporary) "adult" name, will have to try ...

With a cheeky rebrand, Goldfish takes aim at adult snackers, reminding them that the beloved cracker can be more than just a ...

Everyone's favorite fish-shaped, baked cheddar crackers are all grown up. They really do grow up fast, don't they? Goldfish ...

The popular snack crackers that kids love to devour will be getting a name change to show that the snacks can be for adults ...

The food giant is temporarily tweaking the moniker of the fish-shaped cheddar treat, part of a $1 billion brand that accounts ...