Certain slogans stick with us long after the brand they represent has moved on to other campaigns. In some cases, we remember ...
Stellantis already has mega weird vibes as an automotive conglomerate packed with ... the mother brand has released a slogan for every one of her broods, and it ain’t easy to digest.
According to Wager in an interview with Automotive News, the old slogan isn't necessarily understandable to some focus groups. "I'll ask them to explain to me what 'Zoom Zoom' means, and I'll get ...
Volkswagen will be ditching its “Das Auto” slogan as a part of a new strategy to help with the public relations recovery after the diesel emissions scandal. The German phrase, which simply ...
Instead, you’re going to be hearing the slogan “innovation that excites,” a message that’s more in line with the company’s global image. It first started using the “exciting” version ...